WITH INFLUENCE COME RESPONSIBILITY
Think Broader
DEVELOPING INNOVATIVE STRATEGIES
TO END MEDIA BIAS
WHO WE ARE
OUR MISSION
To use the media as a tool to promote authentic and empowered lives free from social stigmas brought about by both conscious and unconscious bias.
OUR VISON
End Bias in the Media that leads to the divisivness in our political, social and economic landscape.
Media bias has the power to consciously and unconsciously shape society. At Think Broader, we believe that with such influence comes responsibility. Our aim is to illuminate social bias in today’s media, and use the power of data-driven solutions to empower social change from the top-down and the bottom-up.
Pursuant to outreach with credible institutions like Google, Harvard University, UN Women, the Geena Davis Institute for Gender in the Media, and many national news outlets, we are conducting large-scale analysis of content to provide unique insights into the hidden biases in all forms of published media. Simply counting the number of representatives of a group does not capture the presence or lack of bias. Content analysis helps us provide a nuanced awareness of the issues at stake.
Empowered Leadership
Media
Solution
Big Data
Solutions
Accurate Representation
Market Solutions
JOIN THE CONVERSATION
HELP US END BIAS
Please join us in this effort. Send us articles or news stories that exhibit unconscious (or conscious) bias. Become an advocate in your community? Confront news organizations to galvanize positive change.
Become an Ambassador
Join our research team